LUISA VIA ROMA

Luisa Via Roma is a top online luxury retailer, which sells women's, men's, and children’s clothing, shoes and accessories. Its headquarters are in Florence, Italy.

www.luisaviaroma.com/en-us/

Role:

Marketing Intern January- May 2017

Department:

U.S. Marketing Team

Duties:

  • Applied luxury brand marketing strategies utilizing social media platforms and influencers

  • Generated and scheduled social media content on all platforms up to three months in advance

  • Conducted my own research on trends in the  luxury market to align our marketing strategies with  relevant content in the industry

  • Designed three look-books per day, using our top products, current trends, and focused brands